Once downloaded, click Open in the App Store, or launch it from your Applications folder or Launchpad.
Go to Safari > Settings > Extensions, find AdBlock, and check the box to enable it.
Safari may ask you to allow AdBlock to read and modify web content. Click Always Allow on Every Website for it to block ads site-wide.
AdBlock VPN, an optional-to-use Premium feature, is now bundled with the AdBlock for Safari & VPN macOS app.
Enable the VPN
Make sure you're logged in to your Premium account before getting started.
After opening the app and going through the initial onboarding, AdBlock will ask permission to add VPN configurations to your Mac.
What to choose:
Click Allow if you want to use the VPN feature (it lets AdBlock route your traffic through their servers for network-wide ad and tracker blocking).
Click Don't Allow if you only want the Safari ad blocker and don't plan to use the VPN. You can always grant this permission later from within the app.
Tap the play button to open AdBlock and then follow the prompts.
Can I install AdBlock on my smart TV?
While we may offer this as an option in the future, we don't currently provide ad blocking on smart TVs.
Have AdBlock Premium? Don’t forget the VPN!
Your subscription includes AdBlock VPN — install the stand-alone VPN apps for Windows and Android to block even more ads, trackers, and malware across your entire device. Install AdBlock VPN.